Casino analytics, done for you

KPI & metrics reporting

A single, governed definition of every metric that matters — GGR, NGR, hold, ARPU, ARPPU, deposit and withdrawal flows, bonus cost and NGR-after-bonus — delivered as scheduled reports your leadership can trust. No more two dashboards that disagree.

Player & cohort analytics

Acquisition, activation, retention, reactivation and churn analysed by cohort, segment, game and channel — with LTV modelling so you know which players, games and campaigns actually pay back.

Market & competitor analysis

Independent read on where a market is growing, how channelization and regulation are moving share, and how your performance compares to the field — grounded in official market data.

Dashboards & data pipeline

We turn raw exports and event streams into a clean, reliable data model and live dashboards — the plumbing that makes every number above trustworthy and always up to date.

Bonus & promotion effectiveness

Which promotions grow real revenue and which just give margin away — measured properly, net of bonus cost, with wagering and redeposit behaviour built in.

Responsible-gaming & risk signals

Analytics that surface at-risk behaviour patterns for your safer-gambling and compliance teams — supporting, never undermining, player protection.

Not sure where to start?

Most engagements begin with a short scoping call and a fixed-scope first build (from $25,000). Tell us the decisions you're trying to make and we'll propose the smallest useful first step.